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Fundamentals of Digital Marketing

Access workshop slides HERE

Additional resources HERE

This basic session will share digital marketing strategies to help small businesses gain awareness, traffic, and conversions. It will dissect the landscape of digital marketing into small digestible steps and will help you focus only on what you need for the success of your local small business.

You will learn:

  1. How to get started

  2. How to build your digital foundation

  3. How to measure success

The session is led by Kim Schulz.

Kim Schulz is a passionate marketing leader with 20+ years of experience helping businesses tell their stories. She has a proven track record of developing and implementing successful digital marketing strategies that engage audiences and drive business growth. Kim is also the founder of Kimberly Schulz Marketing Solutions, an agency that helps businesses achieve their marketing goals through services including brand building, content marketing, audience analysis, and data-driven marketing strategies.

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